The best possible analogy on why #NetNeutrality should matter!


Imagine if Muft Internet was a big pharma company and we would make a claim that we will give free medicines to ALL Indians.

We start by offering free medicines for 30 diseases. In the mean time, a lot of small and mid sized drug and pharma companies start shutting down.

People get pissed off as they aren’t getting medicines for a lot of other diseases easily. You’re lucky if you have 1 of those 30 diseases… if its something else, sorry too bad – you need to pay extraordinary amounts to get medicine!

We later offer free medicines for 30 more diseases and start advertising on TV on ‘how we would love it if people in India would have free medicine’. We do this to improve our PR image.

So 60 free medicines for 60 diseases in total. In the mean time, a lot more mid sized and large companies start shutting down.

No matter the illness, we only offer 60 different medicines. It’s all free, but only 60 diseases can be cured.

Do you understand the analogy? Or should I further break it down for you?

Comic Image Source: Unknown

Updates on Net Neutrality in India:, Facebook destroying Internet infrastructure in India

Something larger than the 2G Scam is about to take place if people don’t start speaking up against net neutrality in India.

FOR PEOPLE WHO THINK #NETNEUTRALITY DOESN'T MATTER!Imagine if Muft Internet was a big pharma company and we would make…

Posted by Muft Internet on 28 September 2015

This posts contains significant news stories that you must have missed about net neutrality in India.

First, let’s start with understanding net neutrality. If you don’t want to get into much details, just watch this awesome video by AIB on ‘what is net neutrality’.

More stories your should read:

Facebook and Google are being dubious about India’s net neutrality

“Facebook, in its attempt to push its, is disingenuously running a poll on its website where it is asking Indian web users if they want free internet or not. The choices are yes or say something later. People don’t even have the option of no. Google, on the other hand, has been uncharacteristically silent on net neutrality in India. But that doesn’t mean it has nothing to say on this matter. In emails leaked by Nikhil Pahwa of Medianama, the company apparently asked Internet and Mobile Association of India to tone down the pro net-neutrality recommendations that the organisation submitted to the government.”

The government has done NOTHING about net neutrality in India. In fact, in a recent visit to US by PM Modi, he met Zuckerberg and seemed to be quiet happy about his!

Net Neutrality in India: Government receives over 50,000 comments on forum

“There has been a surge in public response, pushing the number of comments on the telecom department panel’s net neutrality recommendations to over 50,000, asking for free and equal access to the Web, according to The Economic Times. The responses to the report on the portal were 52,172 and increasing by the minute.”

You can read about some of the comments here!
Give your Comments or Suggestions on Recommendations of Committee on Net Neutrality

“Committee on Net Neutrality has submitted its report to the Department of Telecommunications. Its recommendations broadly contain technical, regulatory and public policy related measures required with respect to Net Neutrality issue.
Telecom Regulatory Authority of India (TRAI) is also currently engaged in consultation process on the issue whose recommendations are awaited.
It is emphasized that the views expressed in the report are that of the Committee and not of the Government. Your valuable comments, wide scale consultations, as also the report of the TRAI will help the Government to take appropriate decision on the issue.”

Tinting your Facebook profile picture with the tricolour? Here’s why some claim you should think twice

Company denies online claims that using profile tool is a surreptitious way to gain support for its contentious project.

A lot of people have spoken out against net neutrality on
Read Malav Patel's answer to Is against net neutrality? on Quora – Destroying Net Neutrality in India, Pakistan, Bangladesh and Bolivia

We have been writing against’s net neutrality principles for a while now. We have raised key ethical concerns with Internet’org’s business model and how it is fundamentally destroying the free neutral Internet architecture. Countries need to unite to stop from destroying Net Neutrality in India, Pakistan, Bangladesh, Bolivia etc.

We have been trying  to raise awareness about net neutrality since a year!
We have been trying to raise awareness about net neutrality since a year!

The key problem with – it’s NOT free Internet. It’s free Facebook on reliance sim cards.
A basic service like google search isn’t available on

It's not free Internet. It';s free Facebook if you buy a Reliance Sim Card.
It’s not free Internet. It’;s free Facebook if you buy a Reliance Sim Card.

A few weeks ago, AIB released a brilliant video speaking up against net neutrality violations in India. Watch it if you haven’t already!

This video caused an outrage amidst the Internet users in India. As the video went viral, Facebook countered this with the following message:

free fb - Copy

The funny thing is how Mark Zuckerberg defines Internet access. How can the CEO of a billion dollar company not know what’s the meaning of ‘free Internet’?

Net neutrality isn’t just at threat in India. It’s a serious threat everywhere.

Special tie up with Telenor
Special tie up with Telenor
Destroying Net Neutrality in Bangladesh
Destroying Net Neutrality in Bangladesh
Net Neutrality in Bolivia at threat
Net Neutrality in Bolivia at threat

There are multiple ways by which could alter its business model so that it doesn’t affect net neutrality in India and several other countries. However, that’s not going to happen anytime soon unless netizens around the world take a stand against net neutrality violations by

Are you a restaurant, bar or cafe owner in Mumbai? First 100 sign-ups will get Muft Internet!

Would you like to increase your customer base by proving free wifi at your bar, cafe or restaurant?
We are looking for public places where we can to test out our technology.

Dear Bar/Restaurant/Cafe Owners in Mumbai,
We are trying to scout out locations as to where we could test out our technology. We are looking at densely populated public spots. The internet service + the hardware will be paid by us. All you have to do is sit back, relax and let your customer enjoy free internet! Sign up now and our researchers will contact you!

[contact-form-7 id=”208″ title=”cafe/business/restaurant owner”]

What happens when everyone becomes a cellphone zombie?

As HCI researchers, a lot of us believe that computing should exist and not computers.

“Technologies have a life cycle, says Donald A. Norman, and they must change as they pass from youth to maturity. Alas, the computer industry thinks it is still in its rebellious teenage years, exalting in technical complexity. Customers want change. They are ready for products that offer convenience, ease of use, and pleasure. The technology should be invisible, hidden from sight.

In this book Norman shows why the computer is so difficult to use and why this complexity is fundamental to its nature. The only answer is to develop information appliances that fit people’s needs and lives. To do this, companies have to change the way they develop products. They need to start with an understanding of people: user needs first, technology last—the opposite of how things are done now”
The Invisible Computer | The MIT Press.

Contest: $60,000 prize for Localization of Apps

The Innovation Challenge in India supports’s vision of a connected world by recognizing those who are working to make the internet more relevant to women, students, farmers and migrant workers in India. Our goal with this challenge is to encourage the development of apps, websites and online services that provide real value for the members of these important communities.
One Innovation Challenge Award prize in the amount of $250,000 USD will be presented to the app, website or service that the judges determine best meets the needs of one of the four designated population categories: women, students, farmers and migrant workers (four awards total). Each of the Innovation Challenge Award winners will also be eligible to receive a package of tools and services worth up to $60,000 USD from Facebook’s FbStart program.
In addition, two apps, websites or services designed for each of the four specified population categories will receive an Impact Award prize in the amount of $25,000 USD (eight awards total).
All entries must be received by January 31, 2015. Winners will be announced at Mobile World Congress, which will take place during the first week of March 2015.
Your entry should include:
  • The full legal name, mailing address and phone number of the individual, organization or group submitting the app, website or service. If you’re submitting as an organization or group, also include the name, email and phone number of a contact person.
  • A project brief (summary) that includes: team background, project goals, target audience and size, and plans for rollout and language support. You may also include screenshots or other images of your project in your summary, if applicable. The summary should be no longer than 2,000 words, and can be submitted either in the body of your email, or as a link or attachment.
  • App installation and usage files (attached or as a separate URL), along with instructions for installation and usage, if necessary.
  • A signed copy of the Challenge rules, as an attachment.
  • Optional: You may also choose to submit a video about your project. Your video should be no longer than 5 minutes and must be included as a link (no attachments).
1. Who is eligible to participate?
Individuals, organizations, and groups around the world are eligible to participate so long as their applications, websites or services are designed to meet the needs of Indian women, students, farmers and/or migrant workers. (Note: Residents of countries where the United States has trade restrictions will not be eligible. See rules for details.)
2. Does it matter what platform I’m using to develop my app?
You may develop your app, website or service on any platform, so long as it will work on a mobile phone. Keep in mind that the platform you choose will affect your application’s potential reach and this will be factored into the judging (mobile web is more widely available than iOS, for example). If you’re looking for a hosting platform, Parse offers application tools and limited hosting free of charge.
3. What if my app isn’t in English?
Your entry and all accompanying materials need to be in English, but the app, website or service itself can be in any language. We encourage you to to provide local and multilingual support.
4. Does my app have to be finished?
Your app, website or service must be in a working state, not simply a prototype. If it isn’t already publicly available, be sure to include the timeline for public launch as part of your entry.
5. Who are the judges?
A diverse global panel of technology leaders will be judging the competition:
  • Dr. Avneesh Agrawal, President, Qualcomm India & South Asia
  • Arun Bansal, SVP & Head of Radio, Ericsson
  • Chris Daniels, VP,
  • Ameet Suri, Partnerships Manager,
  • Raj Talluri, SVP of Product Management, Qualcomm
6. How will you choose the winners?
Entries will be judged based on innovation, impact, scalability and launch-readiness.
  • Innovation: How original, groundbreaking or creative is the app, website or service?
  • Impact: Will the app, website or service impact numerous lives in meaningful ways?
  • Scalability: Does the app, website or service scale technically? What percentage of the designated population will it reach? Is the content localized? Is multilingual support available?
  • Launch-readiness: How soon will the app, website or service be publicly available, beyond prototypes and limited trials, if it isn’t already? If it’s already publicly available, how stable and consistent is its performance?
Selection of winners will take place at the judges’ sole discretion.
7. How will winners be notified?
Winners will be contacted by email in late February, approximately one week before the public announcement. Due to the large volume of submissions we’re anticipating, only winners will be notified once selection has taken place.
8. Can I enter more than once?
If you have more than one app, website or service that serves the needs of one of the designated populations, you may absolutely enter more than once. However, a maximum of one prize will be awarded to each individual, group or organization.
9. What if I have more questions?
10. How can I get up-to-date info about the Innovation Challenge?